Lessons Learned from Chasing Media
Podcast Family-Some things may surprise you
When talking about media, I’m referencing the following: television coverage, digital magazines, journals, social media, podcasting and vlogging. Basically, anything that can amplify your brand, mission and provide expanded access to whatever it is you’re working on. Today I’m sharing some of the mistakes and lessons learned from my own pursuit of expanding my brand through media coverage. What worked, what didn’t and somethings that surprised me.
Media Marketing Mastery Mini-Course is part of the subscription-content will be behind the paywall.
What to Expect
Each day this week I am sharing tips on how to strategize your way to media coverage, what to consider and how it can grow your brand authority
Tuesday-Getting paid media mentions via projects and strategic partnerships
Wednesday-Lessons learned from media coverage. What worked and what didn’t. What were the actual results?
Thursday-Optimizing “accidental” media coverage
Friday-Resources that you can use to get media coverage