Behind on Your 2024 Earnings Goals?
There's Still Time
Last weekend I went camping at Great Sand Dunes National Park. These are the largest sand dunes in the United States. I went with an incredible organization/group called “Vibe Tribe” focused on bringing BIPOC and Allied friends into the outdoors. The trip was fantastic despite the fact that I drove down in an EV (electric vehicle). On the second day of the camping trip the weather was…aggressive. Fifty mile per hour winds, rain and lightening, hours of perfect weather in-between and then it snowed overnight on high peaks of the mountains that frame the Dunes.
Why am I sharing this with you?
Halfway through that crazy weather day there was a point when people bailed. They were like “Nope, this isn’t for me and I’m good.” Building a business has those moments where you recognize that things aren’t working, might need a break or it’s time to dig deep to get the results that you are wanting.
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Q4 is Here
I literally can’t believe that it’s now October and still unreasonably hot for this time of year. It’s Q4 and time to revisit our monetization goals. This is the time to get out of our way and dig deep. What does that look like?
Deciding to stop pursuing a certain area of focus or monetization.
Doubling down on an income stream that has been a lot more “effortless” than you would have expected.
Changing your process or product
It’s up to you and honestly-there’s no wrong decision. Last year I decided to take almost a year off of traveling and attending events. I was tired of having to show up and be “on” in the way that you have to when you’re sharing your business and brand.
Focused on the Quiet Work
I’m sometimes amazed by the growth of Creators Getting Paid during the past year when I just stayed at my house.
I focused on the quiet work.
Connecting with my audience
Refining my offerings
Showing up consistently
And then there was all of the A/B testing that I had to do to figure out what is and isn’t working within my business. This can be a humbling process.
For those of you looking to end the year on a positive financial note, I thought it would be nice to have a Money Sprouts Meetup where we work through what our holiday and end of year offerings will be. And we’ll talk about marketing those products as well.
Previous Posts
If you didn’t get a chance to check out the following posts-I highly recommend them.
Creator Tour Case Study: Alex Cooper (Call Her Daddy) Unwell Tour
Q4 Meetups for Money Sprouts
The year is winding down. With that in mind, I’m sharing the final Money Sprouts meetings for the Fall/Winter 24 season. I’m working on some cool things for 2025 but I won’t announce those things yet.
October Money Sprouts Meetup-Holiday Sales Marketing
This will be a mastermind conversation specific to your sales goals for the 2024 Holiday Season. Get feedback, ideas and encouragement from the Money Sprouts Community.
Tuesday, October 8, 2024 at 6:00 pm MTN/8:00 pm EST
November Money Sprouts Meetup-2025 Business Planning
Date TBA
December
Holiday Happy Hour-Date TBA
Become a Paying Money Sprouts Community Member Today 🌱💰🌱💰🌱💰
A paid subscription gives you access to the following:
📣 I set aside 5-10 paid coaching hours a month (depending on the month). These coaching hours are only available to Money Sprouts Community Members. Coaching sessions are currently $197 for 90 minutes.
📹 Pre-recorded and live-conversations with content creators who have grown online brands in thoughtful and empathetic ways.
🧠 🏛Pre-recorded or live-workshops on different topics related to monetizing an online brand. Free and paid workshops. Discounts on paid workshops are offered to paid subscribers
🙍🏿♀️ Zoom and In-person Q & A’s and meet and greets with Michelle and the Creators Getting Paid Community
Financial Hardship Requests
If you’re dealing with a financial difficulty and would like to become a Money Sprouts member-DM me via the Substack platform or email me at:
thebrandbuildinglab@gmail.com