I’ve just returned from a two week train trip across the U.S. from Denver to New York City. It was a combination birthday and business trip with me giving my first keynote address at Black Podcasters Association Summer Picnic in Brooklyn.
I finally had a Brooklyn Summer Experience-and it was glorious.
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I’m not being overly dramatic when I say that it was also hot AF. When I tell you that I’m not built for the summer heat, I’m not being dramatic. During the middle of my talk one of the community members let me use their hand held fan.
Stop laughing LOL!
With that image in your mind, you know why I’m so excited for Fall. There are so many reasons, delicious fall drinks, cute outfits and always being in winter body mode.
And fall/winter is typically when I earn the most money. Is that the same for you?As I made my way back to Denver via train I had a ton of time to think about my business plans for the fall/winter business season. It pains me to admit that I think I’m a little behind but that I’ve realized this early enough to get regain my business momentum.
I’m still really tired from my trip and hopefully will be rested and ready to go by tomorrow. Time to ask the awkward question.
How Do You Plan on Making Money
This Fall/Winter?
I’m asking you this question now because whatever the answer is-you’ll need to think about the logistics around:
Designing or refining the offer
Pricing
Marketing
Sales
Fulfillment
Customer service related processes
In fact, I was working through the logistics of opening the doors to my Mint Collective Group Coaching/Mastermind for Women of Color earlier this summer and decided that the best time to launch it was at the end of this year vs. this fall. I realized that I needed more time and that I had other products that would be easier for me to sell during the fall.
Fall Business Planning Session
All Subscribers (free and paid)
I’m hosting a planning session this Thursday to work help community members think about and work through their fall plans.
When: This Thursday, August 8, 2024
6:00 pm MTN/8:00 pm EST
Zoom details will be emailed on Wednesday, August 7, 2024
Why Attend?
Gain some clarity around your business goals for Fall/Winter 2024
Connect with other Creators
Get feedback on how to achieve the goals that you’re setting for your business.
Discuss goals related to fall conference season, projects you might want to launch and more.
Who Can Attend?
Creators Getting Paid Subscribers (free and paid tiers)
Looking forward to hanging out on Thursday! I’ll send an email with the Zoom details on Wednesday.
Fall Monetization Strategy Session
Paying Subscribers Only
How is this session different from the All Subscriber Business Planning Session being held this week?
We’re going to focus on your fall/winter monetization efforts.
Creators Getting Paid has a specific interest and focus on building at least one recurring income stream in your business. We’ll discuss what that income stream currently is in your business or help you to identify what that could be as your business is currently designed.
You’ll have the opportunity to ask me and other community members questions about your monetization push for the rest of the year.
On Tuesday, August 13, 2024 at 6:00 pm MTN/8:00 pm EST I’m hosting a Monetization Strategy Session available to Paying Subscribers only. I will send a Zoom link to you on Monday, August 12, 2024.
Before attending, I strongly encourage you to read last week’s post about the purpose of “Intent” as it relates to your content strategy, product positioning and what you’re trying to sell.
Come prepared to develop your fall monetization strategy.
Get feedback on your marketing strategies and campaign.
We’ll talk about pricing
And, we’ll discuss other monetization topics that may come up depending on the time.
Become a Paying Community Member Today
A paid subscription gives you access to the following:
📹 Pre-recorded and live-conversations with content creators who have grown online brands in thoughtful and empathetic ways.
🧠 🏛Pre-recorded or live-workshops on different topics related to monetizing an online brand. Free and paid workshops. Discounts on paid workshops are offered to paid subscribers
🙍🏿♀️ Zoom and In-person Q & A’s and meet and greets with Michelle and the Creators Getting Paid Community
Great reminder that it's almost time to get back "to school" or work as it were. Glad you found a fan to cool yourself!
YouTube invited me to set up memberships. I just did. So, praying I start getting money through those.