Bath & Body Works is Having its Candle Sale
What Does that Have to do Creators Getting Paid?
If you’re sitting on the fence about starting an email list, newsletter or both…I have a short story for you about the power of a list.
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Bath & Body Works is Trending
This morning I noticed that my old stand by Bath & Body Works was trending on Twitter. For those of you who aren’t familiar with this store it sells fragranced body products and some home scented items including candles.
I love this store.
For those of us without allergies to scents and a love of lotions, bath scrubs and candles…Bath & Body Works is likely frequently on our shopping rotation.
When there is a sale.
The genius of many retailers who are navigating having bricks and mortar businesses and the demand for online shopping is that they have been growing lists for years now.
Apps-If you’re adding your email to an app…that’s a list.
Email list-there’s a regular email list that’s built up using a service like Flodesk, ConvertKit or Mailerlite.
Newsletters-Ikea is the first one that comes to mind at this time of year. Remember when you would get that cute book in the mail from Ikea?
Why am I bringing this up? Building lists is the #1 activity that you should be focused on for your business.
Why You Need a List
You will always have people to serve within your brand and business.
You can run surveys and get immediate direct community feedback.
You can hear immediately back from the people that you serve.
Black Friday Sale Ends Today
If you’re think about starting a newsletter or email list grab this deal now. I’m running an in-person workshop about building a newsletter January 20, 2024 at 10:00 am MTN/12:00 pm EST
Ask questions
Get feedback on what it looks like to grow a newsletter
Get tips on monetizing your newsletter thoughtfully
IN-PERSON Workshop-How to Build and Grow a Newsletter that Pays (in 2024) I break down what works, what doesn’t and mistakes to avoid in 2024. Every person who runs an online brand who is serious about making money within their brand MUST have an email list or newsletter.
Leave the workshop understanding how to monetize your specific newsletter
Learn Michelle’s affiliate strategy
Get a chance to ask Michelle questions specific to your newsletter
Learn how to “sell” within your newsletter
How often to send out your newsletter and more
Cost: $97 (sale price ends TODAY Friday, December 1, 2023) regular price $147
When: Saturday, January 20, 2024 at 10:00 am MTN/12:00 pm EST
Zoom details will be shared the week of the workshop
Plan for at least 1.5-2 hours
Other Black Friday Deals
Previous Newsletter Editions
“Lessons Learned from Taking an Accidental 11 Month Break from Podcasting”
“You Can Make Money Online…But, Can You Make Predictable Revenue”