A $60,000 Product Launch
Some lessons learned
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Previous Newsletters
Words Matter
As an online creator we use words in a number of different ways to communicate with our audience.
We use the power of speech to persuade, communicate and share.
We use copywriting with the hopes of encouraging your audience to take an action (usually make a purchase, sign up for something or share)
Social media allows us to share our thoughts, reflections and impressions about a topic or situation via Tweets, videos or the occasional image connected to words.
Your Words Matter
A bit clichéd but true. As creators we may find ourselves overwhelmed by figuring out the many different ways to communicate with the people we’re looking to serve. Today’s guest is a pro at that and has recently had a $60,000 product launch for a product that helps creators communicate better via the written word.
Erica Schneider of Power Your Platform and I talk about her recent product launch and how she and her business partner were able to leverage their platforms, serve their communities and make some sales.
Product Launch Insights
One of my favorite things about building an online brand is the ability to scale your sales significantly via the internet. If you’ve been thinking about launching a product, good or service-definitely watch this conversation.